Recommended Reading for Improved New Business Development
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Book
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Author
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Guerrilla Marketing
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Jay Conrad Levinson & David Perry
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Coaching Into Greatness: 4 Steps to Success in Business and Life
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Kim George
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Purple Cow: Transform Your Business by Being Remarkable
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Seth Godin
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The Big Red Fez: How to Make Any Website Better
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Seth Godin
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Free Prize Inside: The Next Big Marketing Idea
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Seth Godin
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Free Agent Nation: The Future of Working for Yourself
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Dan Pink
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The Tipping Point: How Little Things Can Make a Big Difference
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 Malcolm Gladwell |
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Blink: The Power of Thinking Without Thinking
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Malcolm Gladwell
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The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
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Michael Gerber
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Good to Great: Why Some Companies Make the Leap and Others Don't
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Jim Collins
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First, Break All the Rules: What the World's Greatest Managers Do Differently
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Marcus Buckingham and Curt Coffman
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Now, Discover Your Strengths
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Marcus Buckingham and Donald O. Clifton
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Getting Things Done: The Art of Stress-Free Productivity
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David Allen
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The 7 Habits of Highly Effective People
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Stephen R Covey
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Working with Emotional Intelligence
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Daniel Goleman
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
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W. Chan Kim and Renee Mauborgne
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Clients for Life: Evolving from an Expert-for-Hire to an Extraordinary Adviser
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Jagdish N. Sheth and Andrew Sobel |
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Don't Make Me Think: A Common Sense Approach to Web Usability
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Steve Krug
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The Copywriter's Handbook, Third Edition: A Step-By-Step Guide To Writing Copy That Sells
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Robert W. Bly
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Selling to Big Companies by Jill Konrath
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Sales and Marketing the Six Sigma Way
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Michael Webb
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